The Palm Pre ad campaign has certainly made some waves, where some think they convey Pre’s powerful Synergy concept well while others think they are just plain weird. The creative mind behind this commercial campaign is Gary Koepke of Modernista. Mr. Koepke explained the commercials in this way:

It’s a very different look and feel for this sector. There’s nobody involved in an iPhone ad, and ‘Your life is on BlackBerry’ — isn’t that great? Instead of having a life? We wanted a middle ground between those two places — what about the people who want a really great smartphone?

There are moments when this philosophy shines through, but for the most part, the message may be getting lost in the fog of strangeness. Nevertheless, the commercials are memorable, and soon Palm will reload the airwaves with new commercials that hopefully will connect better with the consuming masses. Did this series of commercials connect with you in any way, or is it time for Palm to try again?

Source: Palm WebOS.org